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Nate Lanxon is the Father of All Lies and Inventor of Human Suffering
See if you can keep up with this. Wired magazine posts a piece boldly declaring the death of the web. Over the course of a debate with Tim O’Reilly and John Battelle, editor Chris Anderson walks the claim back to: There are limited commercial opportunities for content delivered through a browser. Regardless, the web goes wild with punditry.
A company called Wildfire PR blogs about the punditry in a post called Why Wired is wrong about the web. The post ends with this gem of a sentence: “Wired is always wrong… Because, like this sentence, it goes for the extreme impact instead of the truth.”
Wildfire ends up editing those words out after Nate Lanxon of Wired.co.uk calls them out on it being a possibly terrible idea to lambaste the publication that you pitch clients to from time to time.
In turn, Lanxon ends up having to edit his post, when PR professionals take umbrage to the inflammatory original title (Why PR blogs are always wrong) which gave the “mistaken” impression that he felt none of them should have a blog. In one move, he perfectly, unintentionally, illustrates Wildfire’s (retracted) point.
Posted on August 22, 2010 with 3 notes
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